Posts Tagged ‘ social media ’

What Does a Social Media Community Manager Do?

January 24, 2010
By Jeff Selig
What Does a Social Media Community Manager Do?

One of the star players in Social Media is the “Community Manager”. Responsible for the management and revitalization of communities on a Companies or Causes site. 1 .- Sites embody a community of real people with faces, voices and names. And gradually, they will produce many experiences, the constant generation of experiences that seek to...
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Posted in Search Marketing PPC, Social Media Metrics | 3 Comments »

Social Media ROI: Socialnomics

December 20, 2009
By Jeff Selig

If you’ve got an experienced social media team, a solid budget and an appetite for innovation, you can create an original online presence that engages your customers or supporters in an entirely new kind of online experience. No ROI for Social Media? Some examples for you. Now, they re-iterate with this compelling clip with several...
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Posted in Commentary & Analysis, Social Media Metrics | No Comments »

Social Media Optimization – Shifting the Landscape of Search Engine Marketing

December 16, 2009
By Jeff Selig
Social Media Optimization – Shifting the Landscape of Search Engine Marketing

Photo by ccgdSocial media optimization (SMO) is an important ingredient within your SEO and SEM campaigns. In the past, social networking sites were not much more than an oddity. Today, many have received enormous ranking authority from top search engines. If you are not leveraging these sites to improve your exposure and communicate with...
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Posted in Commentary & Analysis, SEO Analysis, Search Marketing PPC, Social Media Metrics | 1 Comment »