Photo by Pipe What is “social media”? The phrase, which appears in Wikipedia is the umbrella term that defines activities integrating technology, social interaction and the construction of words, images and other rich media.Although I believe this definition is somewhat fair, “Social Media” uses consensus swarming to generate content and link information in a...
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What is the “Google Slap”?
Recall that the slap is an act of “punishment” by google to websites, consisting of
A degradation of the Quality Score for our Adwords campaigns (rising sponsored links)
Organic Positioning degradation (drop in positions not patocinados links)
A degradation of Page Rank (loss of authority in the network)
Which adversely affects our SEM, our...
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Web statistics, Web metrics, web analytics, web stats and site stats.What are all these site metrics, and why measure them?Web metrics refers to measurement, the science of measuring websites. Specifically, measuring website events, defining goals and extracting trends.
Analytics is the act of distinguishing categories within recorded stats, and analyzing for any patterns...
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