linking tools and the Google update
Determine the dollar ($$) value of a website domain name. Linking tools are simply used as a convenience and the user should take note that not all Links are equal in the eyes of the search engines. Just because one site has more links than another does not mean that it is a better site or necessarily more popular.
Excessively track link popularity values. Measuring your link popularity values once per month is more than enough. Checking daily or weekly is not a good use of your time. Instead, go create some new content that your visitors would benefit from.
For years, Google’s link: command (and see here) has deliberately failed to show all the links to a website. This came out of Google’s fear that site owners simply wanted the data to try and manipulate rankings — which was pretty true.Instead, they only provided a sampling of backlinks. Today, that changes. Google Webmaster Central is rolling out new support allowing you to view and even download thousands of links to your site (official news here and here).You still won’t get absolutely all the links Google knows about. In particular, links to any of your pages contained in Google’s supplemental index won’t be shown. But despite this, the amount of links reported will likely be massive compared to the “regular” link lookup command. For example, consider this query:
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